Ultimate Nature Food Project Proposal Assignment

Ultimate Nature Food Project Proposal - Assignment Example The company has diversified its services to include stocking and supply of health supplements. The idea behind the formation of the company was initiated by three entrepreneurs who are graduates from different Universities. During its startup, the company had only a handful of workers. The working force has since increased with the gradual growth of the business. The company was co-founded by Thomas Welbeck, Daniel Frasch, and Rebecca Roberts. Mr. Wellbeck is a Harvard graduate, holding a degree in economics. Frasch and Roberts are graduates of Yale University. They both hold master’s degree in management. The three are the directors of the Ultimate Nature Food. The company has added staff members that oversee the managerial operations on behalf of the directors. The members include James Rafaela, Lorna Randon, Collins Dale and Wayne Weldon. The members hold different degrees from different universities in the United Kingdom. The company operates under the guidance of the laws enacted by the UK government to control business activities (Baourakis 125). The business startup capital was raised through individual efforts and grants provided by the Prince’s Trust. Part of the initial capital raised by the founders was used in acquiring a building that housed the first offices of the business. The startup capital has been used in st ocking produce and conducting viable market research. The company was formed following a preliminary investigation that was conducted to determine a business venture that was considered a potential market opportunity in the city of Brixton. Though the business was established when other market players providing the same services as Ultimate Nature Food were in existence, the idea behind the formation of the company was based on the need to provide quality products at a satisfactory price.

Alzheimer's Disease Paper Essay Example | Topics and Well Written Essays - 2500 words

Alzheimer's Disease Paper - Essay Example Alzheimer’s disease imparts great effects on both the patient, as well as his family members. It is a depressing condition, with no hope for complete cure. As the disease advances, the patient needs to be looked after every moment. This has led to an increase in the trend for sending these patients to care centers developed for the needs of Alzheimer’s patients. This has psychological effects on the whole family as no one wants to stay away from one’s beloved family members. Unfortunately, no medicines are known to completely cure the situation; yet drugs are available to slow down the process temporarily. Studies are still being carried out in an effort to find a cure for this disease. At this stage, we can just hope for a better future regarding Alzheimer’s treatment options as the knowledge for its causes and mechanisms still need to be fully understood. Alzheimer’s disease 3 Alzheimer’s disease is a disease of old age, mostly appearing af ter 65 years of age, with a risk increasing in a direct proportion to age. This disease was named after a German physician Alois Alzheimer, who was the first one to treat a case of Alzheimer disease in 1906. According to the calculated data, there are about 5.3 million affected persons of Alzheimer’s disease currently reported in United States alone. ... SOCIAL IMPACTS OF ALZHEIMER’S DISEASE: The patients affected with Alzheimer’s disease face a lot of trouble as their entire life style changes with the progression of disease. There must be someone available to take care of them all the time. Such patients do not know what to do in situations with which they have dealt with several times before the onset of disease; for example they may not even know what to do when a glass breaks, as the severity of their disease increases. Such situations make these patients highly vulnerable to harm themselves if left alone. Providing in-home care to such patients or a long-term care in terms of shifting these patients to a care center gives a great financial impact. Alzheimer’s disease 4 Most often Alzheimer’s disease is misjudged as forgetfulness due to old age during the initial course of disease. But as the signs and symptoms proceed, the problems get worse. A woman reported that she initially misdiagnosed her husba nd’s disease to be a mere case of decreased memory, but she actually realized the problem when one day she received a call from her husband’s work place where he used to go about 30 years back. She was told that he used to go there and became agitated and angry whenever he was told that he was retired and no longer worked there. Such experiences change the behavior of the affected individual as well as their loved ones. The patients of Alzheimer’s disease most often lack an insight about their deficits, and thus need a continuous care in order to prevent them from possible harms. Just as in case of little children, who need a full time monitoring, these old patients

Apple game Console Essay Example for Free

Apple game Console Essay Apple is planning to enter the intensely competitive gaming industry, dominated by three large competitors, Microsoft, Sony and Nintendo. Apple’s has success with providing quality products and, has already established markets for Mac computers, notebooks, TV, iPad’s, iPhone’s and iPod’s. As Apple has a reputation being high quality, stylish and, luxurious brand, the new game console will be perceived to have the same qualities. Step 1 Idea Generation With the new technology and changing consumer preferences the gaming industry is continuously evolving. With the right product catered to the market, differentiation can bring market share, profits and, growth. Using marketing research Apple needs to identify what is already in the market, the demand for them, how they could be improved and differentiated. Step 2: Screening Strength †¢Already established successful brand name †¢Loyal customers †¢Apple perceived as innovative, superior quality and, stylish products †¢Ability to generate higher profits due to premium price charged Weakness. †¢Failure in the launch of the first gaming system †¢Inexperience in the video game industry †¢Short life span on game consoles Opportunities †¢Apple caters to the premium market which has less competition †¢Continuously expanding market. †¢Consumer demand for new innovative products Threats †¢Intense competition from already established competitors †¢Challenges caused by the continuously evolving market to regularly release new innovative products to stay competitive. †¢Risk of reputation if the new launch fails. Step 3 – Idea evaluation At the evaluation stage Apple needs obtain an understanding about the consumer reaction towards the product using concept testing. It is important that the target market, the size of the market and potential opportunities are identified when deciding whether to enter the market. Consumer needs should also be identified and the console should be developed to satisfy their needs. Rough estimates of costs, revenue and profitability should be made to determine product feasibility. Step 4: Development As the product development requires substantial financial commitments, extensive research and development should be carried out before building a prototype. Apple should use innovation and creativity when designing the product ensuring target markets needs are met. Market testing should be carried out to identify the consumer responses and revisions should be done to avoid failures. Step 5 – Commercialization. Before the roll out, extensive advertising and promotion should be carried out to introduce and, to promote the product. As Apple has its own stores, consoles can be initially offered to the market without having to deal with dealers and middlemen. This allows Apple to gradually roll out product to the market. As Apple has already established brand name, the new console would surely thrive. However, they need to ensure that its operating capacity is not at a maximum point and can be increased if required.

Second World War Essay -- American History Great Powers Essays

Second World War My generation has already witnessed a day of infamy, less than two short years ago (or so CNN tells us). My grandfather would remember a different day, a morning marked by another surprise attack on America. That ambush, said Japanese General Yamamoto, awakened a â€Å"sleeping giant.† Analysis of American foreign policy begs the question: what if the giant had spurned its peaceful slumber? Instead, the behemoth could have chosen to lumber about. Odds are that the footsteps would not have fallen lightly, the reverberations spreading across the globe- all this, only had Wilsonians been at the helm of American foreign policy. The Jacksonian tradition steered the United States to victory in the Second World War. Once lulled from the comfort of its isolationism, the Americans sealed the fate of the Axis powers. But had the Wilsonian tradition, a formidable current here at Swarthmore and among today’s democrats, directed American foreign policy leading up to and during the war, it seems likely that history would tell a different tale. As it stood in 1941, the United States was undoubtedly entrenched in the Jacksonian camp (here at Swarthmore, I can count their sympathizers on one hand). Jacksonian policies of the United States in the 1930s and 1940s proved decisive for the Allied victory, yet reflection on a reorientation of these policies toward the Wilsonian camp reveals that the Second World War could have been avoided. In this context, German domestic and foreign policy- a brutish, perverted mix of the Jacksonian and Wilsonian traditions- will then be discussed. An understanding of the Jacksonian doctrine clarifies the reasoning of the United States leading up to the war. This tradition was, and remains, stron... ...h: do we really want to provoke the Jacksonians of this world? Works Cited Bell, P.M.H. The Origins of the Second World War in Europe. 2nd edition. NewYork: Longman, 1997. Cà ©saire, Aimà ©. "Discourse on Colonialism." Colonial Discourse and Post-Colonial Theory. Ed. Patrick Williams and Laura Chrisman. New York: Columbia University Press, 1994. Kennedy, Paul. The Rise and Fall of the Great Powers. New York: Random House,1987. Kindleberger, Charles P. The World in Depression 1929-1939. 1973. Kurth, James. "The American Way of Victory: A Twentieth-Century Trilogy," The National Interest, Summer 2000, pp. 5-16. Kurth, James. â€Å"War, Peace, and the Ideologies of the Twentieth Century,† Current History, January 1999, pp.3-8. Mead, Walter Russell. "The Jacksonian Tradition and American Foreign Policy," The National Interest, Winter 1999/2000, pp. 5-29.

Oates v Emerson Essay

In class out of the three essays we read I choose to do a compare-contrast between Ralph Waldo Emerson’s and Joyce Carol Oates’s essays. I choose these two because they both had different feels towards nature. Oates is against nature and Emerson is about becoming one with nature. Even though both have different meaning, both Oates and Emerson successfully uses rhetorical strategies such as appeal to credibility, emotion, and logic to support their claims on nature. In Emerson’s â€Å"From Nature† he uses credibility when he refers to god. He states that â€Å"I become a transparent eyeball; I am nothing†¦I am part or particle of God†. Emerson is basically saying that he is one with nature. He is persuading the reader to think this. Emerson relates to his audience through the feelings that nature by its self can inspire. In Oates â€Å"Against Nature† she uses credibility at the very beginning of her essay by stating, â€Å"I was lying o n my back in the dirt†¦staring up at the sky†¦Ã¢â‚¬  By this statement you get an image in your head of what’s occurring. Oates uses credibility again in her essay when referring to â€Å"Edmund of King Lear†. In both of their essays, Emerson and Oates effectively use credibility to support their claims. In Oates essay she uses emotion when mentioning something quite gruesome. She states â€Å"†¦the raccoon†¦tearing at his own belly with his teeth, so that his intestines spill out†¦Ã¢â‚¬  Another example is when she mentions that she has â€Å"paroxysmal tachycardia† and that it just so happens to be â€Å"fatal†. You cannot help but to feel bad for her. Is this the reason she doesn’t enjoy nature since her condition can attack so unexpectedly? In Emerson’s essay he uses emotion when states that â€Å"but none†¦owns the landscape†. He is saying that anyone can enjoy nature. Next he says that â€Å"In the woods, is perpetual youth†. This is emotion because Emerson mentions childhood, and this is something that people remember. He has felt that he has been changed by nature, and that you should to. Both essays use logic in order to support their position on nature. Oates uses logic in her essay when stating the dangers of her medical condition. She mentions why it’s â€Å"fatal† by reason, and that the most important thing you can do with tachycardia is that â€Å"you must prevent  panic†. She with this statement also includes statistics on the amounts of heartbeats it takes for the condition to be fatal. Another example is when Oates refers poems of writers such as â€Å"Flowers and Fruit† by Colette and â€Å"Taking the Side of Things† by Ponge. Now in Emerson’s he uses the appeal of logic when he convinces his reader that â€Å"we have no questions†¦are unanswerable†. This statement is reasoning that nature will answer all questions. He proves that nature is greater than man, and that it deserves respect. To conclude, both Oates and Emerson effectively use the appeals of credibility, emotion, and logic to support their position when it comes to nature. They both are complete opposites when it comes to nature. Emerson feels that nature is not only beautiful, but that it holds something different for everyone. Oates on the opposing side dismisses nature and all its glory. Oates has her view against nature and Emerson’s essay is successful in uncovering truths about nature and man’s role in nature.

She by H. Rider Haggard and Things Fall Apart by Chinua...

How are the roles and representations of females in the texts She by H. Rider Haggard and Things Fall Apart by Chinua Achebe presented? Given two different situations the women are in, the outcome is close to the same. Ayesha in She plays a role she created for herself in the Amahagger community, which can be contrasted with the culture the novel was written in by the author at the time. The women in Things Fall Apart are also as such represented by their culture, and can be compared to the female gender seen by their people as a distinct role. In both, the woman in these texts take on roles and functions of the cultures that they existed inside, which is important to understand why they behave as they do. In the novel ‘She’, Ayesha plays a role that she has cultivated for herself as the leader of an isolated culture. She behaves in the way that this kind of leader should, â€Å"How thinkest thou that I rule this people? I have but a regiment of guards to do my bidding, therefore it is not by force. It is by terror. My empire is a moral one† (Haggard 170). She says this to Holly when discussing her harsh punishment to the criminal Amahagger, showing that she has created a culture ruled by terror, and she acts accordingly to that. She will be not swayed to behave differently, since this is the role she holds herself in. Ayesha has come to expect complete submission to her rule, shown when she tries to get Ustane to leave Leo to heal him, saying, â€Å"’Why doth not that woman leave

Essay Arthurian Literature The Evolution of Merlin

Arthurian Literature: The Evolution of Merlin In all the long history of literature, some fictional characters have loomed above others, written about again and again by various authors of various eras. Arthurian literature is one area of fiction that has always been popular for writers to recreate in new versions, and one of the most intriguing characters of all Arthurian literature is Merlin, the magician/ prophet who aids Arthur early in his reign. As the Arthurian saga develops, so does Merlin, changing from an aloof, druidical character into a more human, magical being, though always retaining some traces of his Welsh origins. Merlin gains his first mention in eight ancient Welsh poems attributed to the†¦show more content†¦Here we first meet the character Merlinus (Merdinus, a more exact Latinization of the original Welsh, was impractical because of its similarity to the Latin or French word for excrement, surely an inappropriate name for a great hero). (Bruce) Yet the Merlin of this story is not the great magician of later works. In his tale, Geoffrey uses not the Latin word magus, which would imply that Merlin was some sort of sorcerer, but rather the word vates, commonly indicating a poet or, often, a prophet or seer. (Tatlock) Merlin does exhibit many features of a mystic in Geoffreys Historia: he uses clairvoyance in the familiar case, borrowed from Nennius, of Vortigerns vanishing tower; he foretells Vortigerns death and prophesies to Aurelius and Uther of Arthurs coming reign, also making several predictions about political events occuring just prior to the publication of the Historia; and he interprets to Uther Pendragon a portent of the death of the king Aurelius Ambrosius. (Bruce) Clairvoyance, prophecy, and the interpretation of dreams are all rather shamanistic actions that would fit Merlins Welsh character as a druid. Merlin is not yet a romance magician in Geoffreys work: the few feats later expanded into mighty demonstrations of magic are not so in Geoffrey. Merlin disguises Uther as Gorlois for his rendevous with Igerne using medicamenta, which could includeShow MoreRelatedThe Real Merlin Essay2171 Words   |  9 Pagesaccounts of the mystical Merlin abound. Did Merlin really exist, and if so, was he the dark magical wizard of legend or an image conjured up by superstitious townsfolk to explain occurrences they didnt understand? To answer this question, one should first look at the actual accomplishments of the figure Merlin. When was the character introduced and what did he do afterwards? What kinds of feats did this person accomplish to make him as well known as he is? Secondly, Merlin was well known as a mythicalRead More The Use of Magic in Medieval Literature Essay2847 Words   |  12 PagesThe Use of Magic in Medieval Literature The concept of magic and magical creatures has been around for a long time, however, in the time period ranging from Beowulf to Malorys Arthur, there has been an evolution in attitudes and the consequent treatment of magic in medieval literature. The discussion of magic involves not only the disparity between Christian and pagan tradition but also of gender roles, most notably in the Arthurian mythos. Beowulf, Marie De Frances Bisclavret and Lanval,Read MoreEssay about The Once and Future King1411 Words   |  6 Pagesmany people can name off Arthur’s knights? Everyone knows Arthur’s name, but the details are less defined. Arthurian legend has many parts, the first being how Arthur came into being, then the most well-known part of the legend, but there is also his famous knights, the possibility of a historical Arthur, and how the legend has evolved over the ages. One thing that is unique about the Arthurian legend is that it has a story to set up the main part of the legend. It traces back to Arthur’s grandfather